introduction to units - 32 & 34
This combined unit has been designed to help you develop your understanding and skills in the design and production of on-screen graphics, particularly idents for television. In doing so, you will also develop your skills in the production of 2D animation, using traditional techniques, digital techniques or a combination of the two.
Scenario
Over the past few years BBC Three has seen a steady loss in its share of the audience. In response to this, the channel has decided to cease its broadcasting activities and move their on-screen content online. As part of this transition, BBC Three have decided to revamp their on-screen presentation. Your production company has been approached to help them with this.
Brief
You are required to devise a series of original and innovative idents for BBC Three. These will be used before and after their online programs. While you have a reasonable amount of freedom in the completion of this task, BBC Three have specified that the completed idents must use 2D animation techniques and reflect the nature of their programming and their target audience.